What’s your Value Proposition? 7 important points for your your ‘About Me’ or ‘About Us’ statement

This applies to you – as a person. And, you, as a brand. Answer the following questions truthfully, unwaveringly, and honestly. And keep at it. This isn’t a one time manifesto that just gets filed. And constantly refresh this on your LinkedIn page, your profile, your About Us page and everywhere else. Who are you? […]

Continue reading


Resolve your target audience’s problems with content to win them over to your brand

2m to read /  Today’s digitally savvy consumer (read as mobile powered) is looking for solutions 24/7, 365. Brands can transform their digital marketing by being ‘Right There, Right Then’ with their message to win them over. When a consumer wants to know something, wants to go somewhere (on a holiday, to a restaurant, to […]

Continue reading